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Nuance
a differentiation.
Tree
our brand personality.
We deliver clear marketing insights and strategic recommendations based on solid facts, which are distilled from our observations on consumers' expressions - verbal, non-verbal and also contextual.
A symbol of life, an observer of its surroundings, ever breathing, growing and changing with it.
Based in China and Hong Kong, NuanceTree is founded by a group of passionate research consultants, with the diversity of expertise in gathering consumer insights that inspire brands. We believe in the Opportunities in Expressions.
Opportunities in expressions
we identified
Our ways
to deliver nuances
Based in China and Hong Kong, NuanceTree is founded by a group of passionate research consultants, with a diversity of expertise in gathering consumer insights that inspire brands. We believe in the Opportunities in Expressions.
We are privileged to have enduring partnership with some of the most ambitious, ingenious and iconic brands, at the local, regional and global levels.
3HK
A2
A.S. Watson Group
Abbott
AmorePacific
AXA
Boehringer Ingelheim
CABLE TV
Café de Coral
CELSIUS
CHANEL
China Life
China Mobile
Clorox
Coca-Cola
Colgate-Palmolive
Cow & Gate
Dah Sing Bank
Danone
Darlie
Disneyland
DoseBiome
Estée Lauder
Ferrero
Fleet Laboratories
FrislandCampina
Fonterra
Fruitday
General Mills
Hang Seng Bank
Henkel
Hershey's
The Hong Kong
Jockey Club
​
Hong Kong Tourism
Board
HSBC
​
Hutchison Global
Communications Ltd.
IKEA
​
Investor and Financial Education Council
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Inchcape
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Kao
Kimberly-Clark
Kohler
Kimberly-Clark
Link REIT
L'Oréal
The Marketing Store
Mars Wrigley
Mead Johnson
Nutrition
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Mentholatum
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Mercedes-Benz
Mondelez
International
MTR Corporaion
Nestlé
Ocean Park
Oli6
Pernod Ricard
Philips
Pola
Prudential
Reckitt Benckiser
San Miguel Brewery
Savencia
Silk
SmarTone
Starbucks
Wyeth Nutrition HK
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WHAT OUR CLIENTS
ARE SAYING...
The NuanceTree team are a group of seasoned and passionate professionals who consistently paint a clear picture of what consumers think, while going beyond customer opinions to dig out meaningful and inspiring insights for our business. This empowers us to provide the best ever services to our customers, reinforcing our position as an industry frontrunner. They even go extra miles with result well beyond our expectation. It really gives me peace of mind even in managing complex projects. We have a solid partnering relationship with NuanceTree and look forward to ongoing collaboration in the years to come.
- Josephine Lam
Head of Marketing and Sales
Smartone
The team at NuanceTree were very receptive to our briefing and astute with their advice and guidance to our client approach. We were impressed by their capacity to consider our creative vision and they were always pleasant, supportive and timely in their consultation. We would definitely recommend Nuance tree as a well balanced research partner, able to navigate the sociocultural situation in Hong Kong honestly and carefully well considering the influence of mainland China.
​
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- Sam McMorran
Group Creative Director
Imagination
We are a group of highly experienced researchers, most with more than ten years of multidisciplinary research experience, from qualitative to quantitative research.
GET IN
TOUCH
We look forward to working with you.
For enquiry, please contact us directly or simply leave us a message here!
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Unit 317, 3/F InnoCentre,
72 Tat Chee Avenue,
Kowloon Tong, Kowloon,
Hong Kong
TEL : +852-2735 1878
HK
4/F, Urban Development
International Tower,
355 Hongqiao Road, Xuhui District
Shanghai, China (200030)
TEL : +86-21-6121 2036